Tag Archives: marketing

Consolidate your marketing

Posted on April 15, 2017 by Elite Edge

Being busy doesn’t always mean being effective!   By being a business that is clear on what you offer, you will beat the competition that has a comparable offering. The company that clearly articulates what it does, why it’s relevant … Continue reading →

Posted in Digital Marketing, Email Marketing, Internal Marketing, Marketing, Viral Marketing | Tagged , , | Leave a comment

Positioning yourself in the market

Posted on March 9, 2017 by Marie

We work with many clients who assumed they were positioned at a certain level in their chosen markets.  However, when you start to analyse the market dynamics and reasons why campaigns are failing, it is usually because they have perceived … Continue reading →

Posted in Branding, Marketing, Strategy | Tagged , , , , , | Leave a comment

What marketing department?

Posted on June 26, 2016 by Elite Edge

Most of half Japanese companies do not have a separate marketing department because they believe that everyone in the company should be involved in marketing. This makes sense because it doesn’t matter how much work a marketing department does to … Continue reading →

Posted in Communications, Internal Marketing | Tagged , , , , | Leave a comment

Promotional domain names

Posted on March 25, 2015 by Marie

Often we work with clients to promote new services, seminars, events or launches as part of their marketing strategy.  If we are developing a campaign-specific strategy it may be that we will purchase promotional domain names to create a more … Continue reading →

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How to use QR Codes to make your marketing more effective

Posted on January 21, 2015 by Marie

  Here are 9 ways to use QR codes effectively in your marketing: Increase online sales. Drive traffic to your website.  QR codes can link to specific web pages and you can also create codes that are specific to individual … Continue reading →

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