Monthly Archives: January 2015

3 killer content moves to convert buyers

By now, everyone knows effective content is essential for educating, engaging, and converting readers into customers.  This is an article that was published on the Content Marketing Institute website, written by George Passwater. The problem is that many businesses believe … Continue reading

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How to use QR Codes to make your marketing more effective

  Here are 9 ways to use QR codes effectively in your marketing: Increase online sales. Drive traffic to your website.  QR codes can link to specific web pages and you can also create codes that are specific to individual … Continue reading

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Dropbox – a simple and effective tool for sharing files

Dropbox is a great tool with multiple uses.  I use it to back up blogs, “park” files I’m going to need at clients’ instead of bringing my laptop or memory stick and also to share files with other users. Its … Continue reading

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Do you have Klout?

Rob Baker of Artisan Marketing Communications brought this tool to our attention.  In essence it analyses your social media effectiveness and shows you how far your circle of influence reaches.  Find out more here or visit Klout.

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