Category Archives: Digital Marketing

Consolidate your marketing

Being busy doesn’t always mean being effective!   By being a business that is clear on what you offer, you will beat the competition that has a comparable offering. The company that clearly articulates what it does, why it’s relevant … Continue reading

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Manage your social media from your desktop

If you are tired of switching between LinkedIn, Twitter and Facebook to find out the latest news and what your contacts are doing think about installing a personal real-time browser on your desktop. In our office, we use HootSuite and we … Continue reading

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Google+ in a nutshell

With all the publicity that is out there right now about Google+ – its being cited as “the new Facebook” – I was going to write about it and then I got an email that did exactly that.  So, here’s … Continue reading

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How to use QR Codes to make your marketing more effective

  Here are 9 ways to use QR codes effectively in your marketing: Increase online sales. Drive traffic to your website.  QR codes can link to specific web pages and you can also create codes that are specific to individual … Continue reading

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Do you have Klout?

Rob Baker of Artisan Marketing Communications brought this tool to our attention.  In essence it analyses your social media effectiveness and shows you how far your circle of influence reaches.  Find out more here or visit Klout.

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Branded content (PDFs) for effective communications

We’ve developed a checklist of sorts to walk you through the process of content generation – this should help you avoid making it a real chore. We recommend that you consider using PDF documents as they are a good platform … Continue reading

Posted in Branding, Business Development, Communications, Design, Lead generation, Marketing, Promotions & Incentives, Social Media | Tagged , , | Leave a comment

Generate your own QR code FREE!

This is our QR code to this blog!  Go to this website to generate your own for use on your marketing material.

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QR Codes. QR What?!

A QR code (Quick Response code) is a machine-readable barcode that is designed to be read by smartphones.  It is a two-dimensional code that is able to contain lost of information within the black modules making up the code.  A … Continue reading

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Social media – a whistlestop tour of what’s out there

When people say “social media”, Facebook and Twitter spring to mind immediately.  Facebook is a social network and Twitter is a micro blogging service.  However these are really the tip of the iceberg – it’s actually frightening what’s out there … Continue reading

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Manage your desktop social media from one place

This week I thought I would share some useful tools that make life that little bit easier. Seesmic is a really useful desktop tool that allows you to view and manage all your social media feeds from one place -you … Continue reading

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