- Subscribe by RSS
-
Recent Posts
- 33 reasons to send a press release
- The power of one
- Develop a powerful “meme” for your business
- Quick ideas for fast marketing results
- What is the AIDA principle and why is it important?
- Don’t use 50 words when 10 will do
- Fast and furious first drafts
- Getting the subject line right in your email campaigns
- 10 attention-grabbing headline formulas
- Top 10 sales mistakes and how to avoid them – part 2
- Top 10 sales mistakes and how to avoid them – part 1
- Get the most out of your meetings
- Being the (second) best
- Marketing power words – 14 most powerful words in marketing!
- I hear you… but I’m not listening
November 2024 M T W T F S S « Jul 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 30 Archives
- July 2018
- June 2018
- May 2018
- April 2018
- March 2018
- February 2018
- January 2018
- December 2017
- November 2017
- October 2017
- September 2017
- August 2017
- July 2017
- June 2017
- May 2017
- April 2017
- March 2017
- February 2017
- January 2017
- December 2016
- November 2016
- October 2016
- September 2016
- August 2016
- July 2016
- June 2016
- May 2016
- April 2016
- March 2016
- February 2016
- January 2016
- December 2015
- November 2015
- October 2015
- September 2015
- August 2015
- July 2015
- June 2015
- May 2015
- April 2015
- March 2015
- February 2015
- January 2015
- December 2014
- November 2014
- October 2014
- September 2014
- August 2014
- July 2014
- June 2014
- May 2014
- April 2014
- March 2014
- February 2014
- January 2014
- December 2013
- November 2013
- October 2013
- September 2013
- August 2013
- July 2013
- June 2013
- May 2013
- April 2013
- March 2013
- February 2013
- January 2013
- December 2012
- November 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- April 2012
- February 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
Categories
- Advertising
- Branding
- Budgeting
- Business Development
- Collaboration
- Communications
- Copywriting
- Customer Satisfaction
- Customer Service
- Design
- Digital Marketing
- Direct Mail
- Email Marketing
- Events
- Exhibitions
- Internal Marketing
- Lead generation
- Market Development
- Marketing
- Meetings
- Negotiation
- Networking
- Personal Development
- Pitching
- Planning
- PR
- Presentations
- Promotions & Incentives
- Proposals
- Research
- Resources
- Selling
- SEO
- Social Media
- Sponsorship
- Strategy
- Technology
- Telemarketing
- Uncategorized
- Video
- Viral Marketing
- Webinars
- Websites
Tags
branding Business development communication communications competitor analysis competitor research competitors copywriting customer care customer satisfaction customer service differentiation direct mail email marketing events focus LinkedIn marketing marketing planning marketing strategy networking online marketing pitching Planning positioning PR press release promotion promotions prospecting publicity research sales sales mistakes selling SEO social media strategy targeting time management Twitter understanding customers viral marketing websites word-of-mouth
Tag Archives: competitors
What makes you ‘Different’ or just ‘different’?
What makes you different? Better yet, what makes you Different? Have you really sat down and thought about what makes your product or service Different? Now, I don’t just mean what you THINK makes you ‘different’, but what REALLY makes … Continue reading
Posted in Communications, Planning
Tagged competitors, positioning, the wow factor, usp's
Leave a comment
10 things you really need to know about your competitors
Having competitors is a fact of life for most businesses; few can genuinely claim they have none – and if they do they must question why. You have to be aware of the rules of competition in your chosen markets … Continue reading
Posted in Research
Tagged competitors, research, understand the competition, understaning the competition
Leave a comment
Throw out the rule book!
Who decided the way your industry should work? Give yourself permission to think in a different way. There are no rules so throw out the book and start to achieve more – generate new ideas and subsequently leads by allowing … Continue reading
Small business marketing strategies for tackling larger companies
Positioning, PR keys to competing as a small business One of the great challenges facing small business owners is that they must often battle for customers with larger competitors, who can afford to run more advertising, offer lower prices, and … Continue reading
Posted in PR, Strategy
Tagged competitors, positioning, small business, small business marketing
Leave a comment
Your competitor is all over the news – have you missed your chance?
If it makes you feel really upset when your competitor is featured in a story on the business pages of the local paper or business magazine – especially when she is commenting on an issue you know more about – … Continue reading