- Subscribe by RSS
-
Recent Posts
- 33 reasons to send a press release
- The power of one
- Develop a powerful “meme” for your business
- Quick ideas for fast marketing results
- What is the AIDA principle and why is it important?
- Don’t use 50 words when 10 will do
- Fast and furious first drafts
- Getting the subject line right in your email campaigns
- 10 attention-grabbing headline formulas
- Top 10 sales mistakes and how to avoid them – part 2
- Top 10 sales mistakes and how to avoid them – part 1
- Get the most out of your meetings
- Being the (second) best
- Marketing power words – 14 most powerful words in marketing!
- I hear you… but I’m not listening
Archives
- July 2018
- June 2018
- May 2018
- April 2018
- March 2018
- February 2018
- January 2018
- December 2017
- November 2017
- October 2017
- September 2017
- August 2017
- July 2017
- June 2017
- May 2017
- April 2017
- March 2017
- February 2017
- January 2017
- December 2016
- November 2016
- October 2016
- September 2016
- August 2016
- July 2016
- June 2016
- May 2016
- April 2016
- March 2016
- February 2016
- January 2016
- December 2015
- November 2015
- October 2015
- September 2015
- August 2015
- July 2015
- June 2015
- May 2015
- April 2015
- March 2015
- February 2015
- January 2015
- December 2014
- November 2014
- October 2014
- September 2014
- August 2014
- July 2014
- June 2014
- May 2014
- April 2014
- March 2014
- February 2014
- January 2014
- December 2013
- November 2013
- October 2013
- September 2013
- August 2013
- July 2013
- June 2013
- May 2013
- April 2013
- March 2013
- February 2013
- January 2013
- December 2012
- November 2012
- October 2012
- September 2012
- August 2012
- July 2012
- June 2012
- May 2012
- April 2012
- February 2012
- January 2012
- December 2011
- November 2011
- October 2011
- September 2011
- August 2011
- July 2011
- June 2011
- May 2011
- April 2011
- March 2011
- February 2011
- January 2011
Categories
- Advertising
- Branding
- Budgeting
- Business Development
- Collaboration
- Communications
- Copywriting
- Customer Satisfaction
- Customer Service
- Design
- Digital Marketing
- Direct Mail
- Email Marketing
- Events
- Exhibitions
- Internal Marketing
- Lead generation
- Market Development
- Marketing
- Meetings
- Negotiation
- Networking
- Personal Development
- Pitching
- Planning
- PR
- Presentations
- Promotions & Incentives
- Proposals
- Research
- Resources
- Selling
- SEO
- Social Media
- Sponsorship
- Strategy
- Technology
- Telemarketing
- Uncategorized
- Video
- Viral Marketing
- Webinars
- Websites
Tags
branding Business development communication communications competitor analysis competitor research competitors copywriting customer care customer satisfaction customer service differentiation direct mail email marketing events focus LinkedIn marketing marketing planning marketing strategy networking online marketing pitching Planning positioning PR press release promotion promotions prospecting publicity research sales sales mistakes selling SEO social media strategy targeting time management Twitter understanding customers viral marketing websites word-of-mouth
Daily Archives: July 23, 2016
Get your prospect approach communication right
The key to writing an effective and compelling approach letter or email is to focus on good communication. Keep your letter specific – avoid being too vague or over-generalising as you may fail to engage your audience Make sure your letter is … Continue reading