Category Archives: Selling

Steps to successful strategic negotiation

Posted on April 24, 2013 by Elite Edge

There are six strategic steps that are essential for effective negotiation.  You are the supplier and you have to have faith in your product or service, but you also need to know where the other party is coming from. As … Continue reading →

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Netotiation, negotiation, negotiation

Posted on February 1, 2013 by Marie

In a previous post we discussed steps to strategic negotiation, here we simply give you some areas of potential negotiation to consider. Think about your business, your customers and your products and / or services.  What are you prepared to … Continue reading →

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Sometimes it doesn’t all add up – why don’t your customers behave “normally”?!

Posted on May 30, 2012 by Elite Edge

We expect clients and customers to be reasonable and practical – to weigh up all the features and benefits of our product or service, evaluate that against our competitors, and then make a calculated and rational choice. This isn’t always … Continue reading →

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